The proactiv difference.

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Our products are
backed by science

Our 3-step systems are tough on acne, made with clinically-proven ingredients, and dermatologist tested to be gentle.

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Our routines are
the game changer

It's the system that makes the difference. Powerful acne treatments work with gentle skincare in easy-to-use, 3-step routines.

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Over 25 years of
acne-fighting expertise

Since 1995, proactiv has helped over 20 million customers treat their acne and breakouts — and we’re proud to be America’s #1 acne routine.

Choose the right system for your skin.

All our systems clear your breakouts and promote healthy looking skin. And they each start at just $24.95/mo.

For oily &
combo skin

Proactiv Solution
®
proactiv-solution

Featuring benzoyl peroxide & glycolic acid

Original
Cleanse

Cleanse: Washes away oil and dirt while treating acne.

tone

Tone: Refreshes, Soothes, and remove impurities.

repair

Repair: Helps to kill acne-causing bacteria to treat breakouts.

For dry or
sensitive skin

Proactiv+
®
proactiv+

Featuring benzoyl peroxide & salicylic acid

Hydrating
Exfoliate

Exfoliate: Gently removes dead skin cells and treats acne.

Treat

Treat: Dives directly into pores to help kill bacteria.

Hydrate

Hydrate: Deeply soothes, moisturizes, and brightens.

For inflamed,
stubborn breakouts

ProactivMD
®
proactivMD

Featuring our prescription-strength retinoid, Adapalene

Advanced
Cleanse

Cleanse: Washes away dirt and oil without over-drying.

Treat

Treat: Prescription-strength retinoid treats and helps prevent breakouts.

Moisturize

Moisturize: Keeps skin hydrated and refreshed.

Not ready to commit? You're covered by our money back guarantee.

Not ready to commit? You're covered by our money back guarantee.

Give us a try for 60 days. If you're not in love with the results, return your bottles (even if they're empty) and we will issue a full refund (less s&h).

Real people,
real results.

Here's what some of our customers had to say.

I could not be happier with how my skin looks. I did not expect it to transform this much and this quickly.

Miya H. | ProactivMD®
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Results will vary

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I only expected my acne to just clear up a little bit because even when I did have acne in the past, it only sort of went away. But to see how clear my skin had become was definitely shocking to me.

Ariana P. | Proactiv+®
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Results will vary

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I kept on to the regimen, and then I remember Lacy looking over at me and she was just, like, wow, your skin looks really good. And she was looking at me from my bad side.

Dylan D. | Proactiv Solution®
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Results will vary

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Membership has its perks.

When you subscribe to any of our systems, you're becoming a member of the proactiv family.

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Subscribe to save

You'll always get low prices — and a free, routine-boosting gift! — when you purchase through proactiv.com

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Your kit, your way

How to delay your shipment? Want to switch up your products? Need a refill? Your subscription is adjustable and flexible

routine-boosters
Routine boosters you'll love

Gain access to a whole skincare lineup. Add them to your subscription or shop separately — they're always discounted for members.

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Supercharge your routine — for free


Choose one of two free gifts when you subscribe.

Clear Skin SPF 30 is a 3-in-1 formula that protects, hydrates, and controls shine without causing breakouts. Or choose our Pore Cleansing Brush - designed for acne-prone skin to provide gentle exfoliation.